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First, the content Management The concept of With the rapid development of digital publishing technology, following the ERP, the more closely with the publishing industry, and more to be concerned about the publishing industry is CM, the content management (ContentManagement), also known as digital content management. EU “Info2000 Program” to the main content industry is defined as “those who manufacture, develop, Package And Sell Information products and services industries. “Content industry include a variety of media on the dissemination Print Product content (newspapers, books, magazines, etc.), audio-visual Electronic Publication content (on-line databases, audio and video products, electronic games, etc.), video communication content ( TV, Videos, radio and cinema), etc.. For content management, There is no uniform definition. Generally considered to include the following aspects: Web content management, publishing (or media) content management, enterprise content management. Meanwhile, the content management is also widely used in digital asset management (DAM), e-government, digital libraries, enterprise information portal (EIP) and so on. In view of this area of research, the paper said content management is the publication of content management, also called the narrow sense of “knowledge management.” As with other products in different publications, publications with the knowledge content of products is a pure content, so content management in the publishing industry, means that the unified management of product content. Including books, magazines, newspapers, audio-visual and electronic product content management. With the approach of cross-media publishing, content management and publishing unit has become particularly important. The future of publishing, it must break through a single form of media, publishing houses will evolve as content providers (ContentProviders), on the content of a process completed in time to publication in various media – print media, optical media media Network Media, mobile and media, this is a direction, which is the so-called cross-media publishing. Therefore can be said that the purpose of content management is to the publication of unstructured information, produced books, newspapers, CD-ROM, web and other products for users to read in various media forms, retrieve, query, analysis and sharing. In this form, the traditional readers (Readers) or audience (audience), gradually evolved to the content consumers (ContentConsumers), so content management solution must provide for the publishing of knowledge products from the original, to editing, to production production, to transfer released, and then to read the consumption of integrated services. Content management is not a single technological innovation, but many of the integrated application of advanced technologies. Apply now popular term, called “integrated innovation.” Content management solutions focused on solving a variety of unstructured or semi-structured collection of digital resources, management, use, transfer and value-added, and can organically integrated into the structured data in business intelligence (BI) environment, such as ERP, CRM and so on. Second, content management, several key technologies 1. Information Retrieval Information retrieval technologies, including information on the classification, indexing, retrieval, evaluation and feedback process. Historically, information retrieval through a manual search, a computer search to the current network, intelligent search and many other stage of development. With the development of the Internet, information retrieval technology to search engine 3W direction. The most cutting-edge information retrieval technologies, including the following: Keyword Search (full text search), Category Navigation Search, synonyms (heterogeneous word) retrieval, information retrieval clustering, truncation search, precise search, field search, website hyperlink retrieval, database search between the jump, many libraries also search, Boolean search, digital retrieval, the second search (several approximation search), word, natural language search, set title search, mobile search and so on. Publication content management face a publishing unit of a large number of presentation data storage in the presentation of the order process, you must use advanced information retrieval techniques to classify the scripts, indexing, restructuring, and building up a knowledge base system for content of publications.
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